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Mastering Curb Appeal in Rental Property Management: A Holistic Approach
In rental property management, the importance of curb appeal cannot be overstated. First impressions, both digital and physical, have a profound impact on a prospective resident's decision-making process and the overall resident experience.The Digital Welcome Mat:...
Dynamite Retention & Outreach Ideas
"You Are Dynamite" or "You Are The Bomb" rolled candies have become a popular outreach idea in the RPM industry due to their versatility, creativity, and ability to bring a smile to recipients' faces. These fun and playful treats can be used in a variety of ways,...
February Fun: Celebrating Palentine’s Day
If you're living in the Midwest, you might be feeling the winter blues as the cold weather drags on. But don't let the season get you down! Your apartment community can create some excitement by celebrating a fun and inclusive twist on Valentine's Day: Palentine's...
Apartment Demonstration: Enhancing Customer Experience in the Digital Age
The efforts made by leasing teams to remove obstacles and simplify the process for prospective renters can greatly impact their experience. Recent studies show that even after the pandemic, tools like virtual tours, self-guided tours, and interactive floor plans have...
You Had Me At Hello! Maximizing Your Leasing Awesomeness
In Smart Apartment Solutions' advanced leasing workshop, "You Had Me at Hello," we dive deep into all things leasing and help you fine-tune your leasing skills. The session begins by exploring a study conducted by Rentlinx.com, which sheds light on the alarming trend...
Reimagining the Wow Factor: Creating Lasting Impressions in Multifamily Housing
In rental property management,, the classic "wow fridge" has been a fixture in model apartments for ages, offering a visually stunning display of refreshments within a creatively designed refrigerator. However, as times change and new trends emerge, we must ask...
First Impressions Matter!- Standing Out The Right Way!
Online Curb Appeal: In today's digital landscape, a strong online presence is essential for success in the apartment rental market. With 90% of prospects initiating their search online, and 85% doing so via mobile devices, it's crucial to ensure that your property...
ABC’s of Leasing: A Comprehensive Guide to Success in the RPM Industry
As we geared up for our monthly in-person training for prospective Smart Staffers entering the Residential Property Management (RPM) industry, it became evident that our leasing training needed a substantial boost. Our recruits, many of whom were new to the industry,...
The Playbook: Life Lessons from Bananas Baseball
Within the domain of Bananas Baseball, a team distinguished by its unorthodox methods and steadfast dedication to captivating fans, a wealth of life lessons awaits, extending far beyond the confines of the baseball field. Beyond the crack of the bat and the roar of...
Mastering Emergency Preparedness: A Comprehensive Guide for Property Managers with Essential Tools and Apps for Success
In any emergency situation, having a solid emergency preparedness plan is crucial. As a property manager, it's your responsibility to ensure that your building is as safe as possible for all of your tenants, and that means creating and continually improving upon an...