Crafting an effective outreach and marketing plan for your apartment community necessitates meticulous consideration of branding, community identity, target demographics, and budgetary constraints.In our “Outreach for Smarties” class, we explore a range of...
Many operators have engaged in resident surveys for a considerable time, but it’s time to move beyond merely checking tasks off the list. Resident surveys, especially when constructed with well-written questions, offer valuable insights that can uncover blind...
When the topic of leadership arises, it’s nearly impossible to overlook the legacy of Walt Disney and the profound leadership principles that have emanated from his organization. With a focus on customer delight, embracing enjoyment, and nurturing boundless...
In the world of apartment leasing, making your vacancies stand out is essential for attracting potential residents. While a fully staged apartment model can have a significant impact on your leasing marketing efforts, it might not always be feasible due to property...
As a rental property manager, budgeting is a critical aspect of your responsibilities. The success of your property management activities hinges on your ability to create an effective annual budget that accounts for market factors, inflation, legislation, and other...
Hello, fellow property professionals and residents in the MultiFamily-family,After hearing another distressing story of someone in our community who fell victim to assault while on a tour, I am reminded once again of the critical importance of putting safety...